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For undergraduate and graduate courses in marketing management. The gold standard for today's marketing management …
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Professor Kotler's book, Marketing Management, is the world's most widely …
Jan 1, 2011 · Marketing Management (14e Edition) Paperback – January 1, 2011 by Philip T Kotler (Author) See all formats and editions
Marketing Management 14th Edition is written by Philip Kotler and published by Pearson Education France. The Digital …
He is the author and co-author of sixteen books, including Marketing Management, Marketing of Nations and Kotler on Marketing. He also acts as a consultant to many major multinationals and has lectured extensively in Asia and North America.
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